Aug 18, 2015

Facebook Groups Analytics tool

Analyzing the Facebook group is really a challenge. I recently came across a wonderful tool grytics.com . I tried using that in one of my group and insights are really great !

Some of the screenshots of this tool are given below:

How grytics.com calculates influencers:

Influencers are group members whose posts are the most liked and commented by others.
The Influence ratio is based on the number of likes + 2*number of comments.


Here you will find the definitions of the various statistics Grytics is providing to analyse your social media groups.
Metrics & KPIsDefinition
Group EngagementThe engagement is equal to (2*number of comments+ number of likes)/numbers of posts. This is a measure of the average engagement generated by a post 
Group ActivityThe activity is (number of posts+number of comments+number of likes)/ number of days . Number of days is the length of the extraction period. Right now this is the whole period.
Last UpdateDate of the last update (not History)
Active MembersNumber of active members , ie all members that have posted, commented or liked a post once.
PostsNumber of posts extracted
LikesNumber of likes associated to the posts extracted
CommentsNumber of comments associated to the posts extracted
Engaged Members scoreTwo times the number of posts posted by the member + number of comments posted by the member + number of times the member has liked a post 
Posts Score (Facebook & Linkedin)Two times the number of comments received by the post+number of likes received by the post
Posts Commented or Liked% of posts that have received at least one comment OR one like.
Posts Liked% of posts that have received at least one like.
Posts Commented % of posts that have received at least one comment
Non Publishers% of members that have never published
Non Commenters% of members that have never commented
Non likers% of members that have never liked
Not engaged% of members that never published, commented or liked
Ten publishersNumber of posts published by the member
Ten commentersNumber of comments published by the member
Ten likersNumber of likes given by the member
Ten engagedtwo times the number of posts posted by the member + number of comments posted by the member + number of times the member has liked a post 
Top influencersInfluence score is equal to the (number of likes + 2*number of comments) the member received for all his posts
Top Posts (only Linkedin)The most popular posts according to Linkedin
The Date of the last ActivityThe date of the last activity of one member (post, comment or like; the date of the like is the date of the post)

Would you like to try this tool?

Jul 24, 2015

Python Tutorial : If Else condition

Here is the syntax for if else condition in Python:

pencils = 80
students = 20
if distribution>=4 :   print("OK")
else:    print("NOT OK")

This code checks whether every student get minimum 4 pencils or not. If yes, then print "OK" or print "NOT OK".

Python Tutorial : Double condition in IF

If you have a double conditions scenario in python, you can use the below code. Make sure you press TAB button after : otherwise you might get "Indent Block" error.

today = "Monday"
if today =="Monday" or today == "Wednesday" :    print ("Swimming classes")

Python Tutorial : Make HTML

You can use HTML tags in python to style your text.

dish = "pasta"
print("<b>" + dish + "</b>")
print("<h1>" + dish + "</h1>")

Python Tutorial : Concatenate and Print

Here is the tutorial for using print command and how we can concatenate the string with variables.

favorite_vegetable = "asparagus"
favorite_entree = "noodles"

print("My favorites are " + favorite_vegetable + " and " + favorite_entree)

Jun 15, 2015

Writing R Functions

R has a very easy way to make functions. In this post, we will learn some simple R functions.

Graphics in R

To do basic graphics in R, I would suggest to download ggplot2 package.

In this post, we will learn how to dowload package and create histograms, scatterplot, boxplots.

Reading file in R

The best way to read data from a csv file is using read.table.

Here in this example, I have shown how to read the online csv file and later show the top and bottom rows of data.

Jun 14, 2015

Data Frames in R

Data Frames in R

NA and NULL in R

NA and NULL values are something you will always find in every statistical project.

NA is when any value is missing whereas NULL is absence of anything.

Functions in R

Functions in any language are very powerful. Here we have run some of the functions in Rstudio.

Advanced vectors in R

Some more advanced operations on vectors in R are given below:

Vectors in R

A vector is a collection of elements of same type. Example : a(1,4,3,2,5,1) , b("Python", "R", "java", "excel") are vectors.

The advantage of vectors are that operations are applied to all elements of vector automatically.

Jun 11, 2015

Data Types in R

There are many data types in R that store various kinds of data. the 4 main types are given below:

  1. Numeric
  2. Character
  3. Date(POSIXct)
  4. Logical

Variables Assignment in R

Variables are an integral part of any programming language. in R, we have a lot of flexibility in terms of variables.

Below in R studio, I have shown in a simplest manner how to use variables in R.

Basic R functions

To start running the basic R functions, you should have R downloaded and installed.
I am using R studio which can be downloaded from http://www.rstudio.com/.

In the next post, we will cover Variables assignment.

May 31, 2015

Top Curation and Aggregation Services

I have listed Top Curation and Aggregation Services in this post. I would strongly reocmmend you to use atleast 1-2 of these services.
  • Alltop
  • Buffer
  • Feedly
  • Flipboard
  • Futurity
  • Scholar.google.com
  • Blog.linkedin.com/topic/influencers/
  • Reddit
  • TED
  • StumbleUpon
  • SmartBrief
  • National Public Radio

How to optimize your social profiles

In today's competitive market, we can make our profiles more sellable by optimizing our social handles.

Below are some quick tips:

  • Pick a neutral screen name - Like @GunjanAggarwal. Dont pick the screen name which is too lengthy or specialised like @GunjanAnalyst

  • Have a common profile picture in all your social media accounts

  • Have a Tag Line 

  • Get a vanity URL - Instead of having numbers in URL like https://www.linkedin.com/profile/view?id=18786378 , pick www.linkedin.com/in/gunjanaggarwal

  • Have professional pages like Facebook Page

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